Marketing Make-Overs

Who is this for? 

Business owners, franchisees, associations, and charities – wanting to stand out from the crowd.

What do I offer you?

I assess your company’s needs: from the look and feel of your website, company culture, staff presentation, social media to how you conduct market research for your business.

We look at the following four strategies in your marketing plan:

  1. Input on your digital footprint.
  2. Do you know what your brand stands for?
  3. What is your Story?
  4. Create a Spider-web sales plan to attract new clients and or tap into your existing clients.

Wethen analyze the data and, together, we will create a strategic Marketing & PR plan for you so that you can be recognized as the industry leader in your specific area of expertise. This workshop will allow you the clarity and focus to become more profitable and gain a larger market share.

How does it work?

I can present a snapshot two-hour session to you and your team to give you an overview of what you can achieve. I provide you with at least one actionable activity you can implement immediately to see a difference in your organization.

Or I can create a bespoke package – tailored to your specific organization’s needs and assist in the execution of the marketing and branding campaign.

Marketing Make-Overs

Who is this for? 

Business owners, franchisees, associations, and charities – wanting to stand out from the crowd.

What do I offer you?

I assess your company’s needs: from the look and feel of your website, company culture, staff presentation, social media to how you conduct market research for your business.

We look at the following four strategies in your marketing plan:

  1. Input on your digital footprint.
  2. Do you know what your brand stands for?
  3. What is your Story?
  4. Create a Spider-web sales plan to attract new clients and or tap into your existing clients.

Wethen analyze the data and, together, we will create a strategic Marketing & PR plan for you so that you can be recognized as the industry leader in your specific area of expertise. This workshop will allow you the clarity and focus to become more profitable and gain a larger market share.

How does it work?

I can present a snapshot two-hour session to you and your team to give you an overview of what you can achieve. I provide you with at least one actionable activity you can implement immediately to see a difference in your organization.

Or I can create a bespoke package – tailored to your specific organization’s needs and assist in the execution of the marketing and branding campaign.

Cultural Intelligence Workshop

Who is this for?

This workshop is one of my most popular, and every organization (public and private entities) requires this skill, especially for organizations who have intergenerational relations (age gaps) and different cultures working together or dealingwith these groups daily.

It is not a ‘nice to have’ skill anymore, but an essential aspect of being part of the global or digital workspace.

What is it?

Culture is not static, but a fluid and dynamic concept – based on a set of shared beliefs. To be culturally intelligent, you will need interpersonal, negotiation, listening, and cross-cultural skills, the most important being cultural mindfulness.

A person can function effectively in situations characterized by cultural diversity. In other words, one needs to be open to new experiences and ideas and have the ability to keep on learning. Cultural Intelligence is used by employers and organizations; as a way to foster tolerance and enhance cross-cultural interaction in the workplace. Businesses have to ADAPT, or they will be left behind in the global race in the future.

How does it work?

I can offer your organization a snapshot 2-hour session to assess how culturally aware you are, followed by an overview of what it takes to become culturally intelligent. We end it off; by tapping into your company’s own culture (values, vision, and mission) and implement it into the workshop. Your team will walk away with a refreshed and new understanding of your company’s culture and be more culturally aware within the workplace.

If you are looking for something more in-depth and hands-on experience, then I can incorporate an element of team-building as part of the course to ensure a healthier long-term effect on the staff, customers, and ultimately your profit margin.

Cultural Intelligence Workshop

Who is this for?

This workshop is one of my most popular, and every organization (public and private entities) requires this skill, especially for organizations who have intergenerational relations (age gaps) and different cultures working together or dealingwith these groups daily.

It is not a ‘nice to have’ skill anymore, but an essential aspect of being part of the global or digital workspace.

What is it?

Culture is not static, but a fluid and dynamic concept – based on a set of shared beliefs. To be culturally intelligent, you will need interpersonal, negotiation, listening, and cross-cultural skills, the most important being cultural mindfulness.

A person can function effectively in situations characterized by cultural diversity. In other words, one needs to be open to new experiences and ideas and have the ability to keep on learning. Cultural Intelligence is used by employers and organizations; as a way to foster tolerance and enhance cross-cultural interaction in the workplace. Businesses have to ADAPT, or they will be left behind in the global race in the future.

How does it work?

I can offer your organization a snapshot 2-hour session to assess how culturally aware you are, followed by an overview of what it takes to become culturally intelligent. We end it off; by tapping into your company’s own culture (values, vision, and mission) and implement it into the workshop. Your team will walk away with a refreshed and new understanding of your company’s culture and be more culturally aware within the workplace.

If you are looking for something more in-depth and hands-on experience, then I can incorporate an element of team-building as part of the course to ensure a healthier long-term effect on the staff, customers, and ultimately your profit margin.

Entrepreneur 101 Workshop

Who is this for?

This is a holistic, (one-stop-shop) workshop for aspiring entrepreneurs, consultants, start-ups, and freelancers.

This course is perfect for all business owners starting out or in the process of taking their business to the next level and in need of renewed focus and drive.

What do I offer you?

I am an award-winning entrepreneur and have built my newspaper from the ground up, turning it into a 6-figure business. I have co-owned multiple businesses, and have started and sold seven different businesses these past ten years. I have coached over 500 business owners and was the consultant of choice to coach the Nelson Mandela Bay Business Chamber’s members. I also come with a global business network, starting businesses in South Africa, where I still have a large business network, in the Netherlands and Scotland, United Kingdom. If you moved; or thinking of moving to the UK or South Africa, and startingyour own business, then give me a call so that I can help you through the process. I will save you time, money, and research, helping you to get from A to Z without having to stop over at each letter in between.

How does it work?

I implement all the key elements of running a successful business; from assessing the value proposition, determining who the target market is and how to create an effective marketing plan to accessing new markets and becoming profitable fast.

I can offer you a snapshottwo-hour workshop to get you started. If you are starting, I will guide you through the processes of starting a business, the dos and don’ts and then we look at your business idea and dissect it into smaller parts to establish its validity, sustainability, and profitability. Together we will create goals and an action plan that is easy to manage and implement immediately.

If you are in the growth stage, then we will relook at your skills, education, and passion and match them to see if you are on the right track. We will then dissect your products/services to see how they match up against your competitor and here we will discover potential gaps in the market that you can fill.

If you are an ex-pat living in the UK or thinking of moving to SA, then we will have a discovery call to see if and how you can create a profitable business.

For those of you who have teenagers interested in starting their own business, I have a 12-week Novice Entrepreneurship programme.

Entrepreneur 101 Workshop

Who is this for?

This is a holistic, (one-stop-shop) workshop for aspiring entrepreneurs, consultants, start-ups, and freelancers.

This course is perfect for all business owners starting out or in the process of taking their business to the next level and in need of renewed focus and drive.

What do I offer you?

I am an award-winning entrepreneur and have built my newspaper from the ground up, turning it into a 6-figure business. I have co-owned multiple businesses, and have started and sold seven different businesses these past ten years. I have coached over 500 business owners and was the consultant of choice to coach the Nelson Mandela Bay Business Chamber’s members. I also come with a global business network, starting businesses in South Africa, where I still have a large business network, in the Netherlands and Scotland, United Kingdom. If you moved; or thinking of moving to the UK or South Africa, and startingyour own business, then give me a call so that I can help you through the process. I will save you time, money, and research, helping you to get from A to Z without having to stop over at each letter in between.

How does it work?

I implement all the key elements of running a successful business; from assessing the value proposition, determining who the target market is and how to create an effective marketing plan to accessing new markets and becoming profitable fast.

I can offer you a snapshottwo-hour workshop to get you started. If you are starting, I will guide you through the processes of starting a business, the dos and don’ts and then we look at your business idea and dissect it into smaller parts to establish its validity, sustainability, and profitability. Together we will create goals and an action plan that is easy to manage and implement immediately.

If you are in the growth stage, then we will relook at your skills, education, and passion and match them to see if you are on the right track. We will then dissect your products/services to see how they match up against your competitor and here we will discover potential gaps in the market that you can fill.

If you are an ex-pat living in the UK or thinking of moving to SA, then we will have a discovery call to see if and how you can create a profitable business.

For those of you who have teenagers interested in starting their own business, I have a 12-week Novice Entrepreneurship programme.